Case Study
Modern Dental Jibbitz


Objective
To create a fun, engaging promotional giveaway that highlights Modern Dental Pacific’s unique brand identity and appeals to their audience.

Challenge
With the rising popularity of Crocs and their customizable Jibbitz, Modern Dental Pacific wanted to leverage this trend for their promotional campaign. The goal was to incorporate their adorable "Lab Buddies" characters into a product that would resonate with their clients and leave a lasting impression.

Solution
We proposed custom Jibbitz as the perfect promotional product. However, while the characters were undeniably cute, they featured intricate dental details that required careful material selection. It was crucial to maintain the design's integrity without making the Jibbitz too large for the Crocs. Zinc Alloy proved to be the ideal material, providing the necessary durability and detail. After refining several samples and developing a custom backing card, these limited-edition Jibbitz were ready to charm their audience.

Outcome
The custom Jibbitz were a hit, successfully capturing the fun and approachable essence of Modern Dental Pacific. These limited-edition giveaways not only showcased the brand’s creativity but also delighted their clients with a trendy and practical gift. The project exemplified how thoughtful design and material selection can create promotional items that are both functional and engaging.
